Orchestrate the customer experience with Customer Experience Management methodology
The Customer Experience Management methodology is a 3-step approach where each step needs thorough consideration to ensure a satisfactory result.
- Map the current and define the target Customer Experience Management process
- Design and implement a solution to achieve the target Customer Experience Management process
- Develop processes to capture the potential from continuous re-evaluation of processes, data analyses and insights
Continuous monitoring, evaluation and improvement of the service process are vital to deliver great customer experience over time.
Fredrik Johansson, Commercial Director