Why People Should Be at the Heart of Your Retail Strategy

Posted by Vanessa Walmsley

12/8/2016

The global retail economy is in the midst of a major revolution. The recent PwC Global Total Retail Survey 2016 Report digs into the digital disruption that defined 2015. The diverse findings come down to this: consumers are in control.

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Topics: Retail

Get Mobile - How to Improve Productivity, Personalization, and Profit

Posted by Ellen Hartelius

12/1/2016

Did you know that it’s quite possible that as many as three-quarters of the people who walk into a retail location have never been there before?

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Topics: Customer Experience, Retail, productivity, Mobile

Inspire and Reward Your Shoppers this Holiday Shopping Season

Posted by Sven-Olof Husmark

11/22/2016

The brick and mortar store long stood as the paragon of the holiday shopping experience. No longer. Consumers are simply too time pressed and cost sensitive to limit their shopping to physical stores.  With mobile and online channels becoming increasingly pervasive, retail studies are confirming that “Consumers visit stores for more than just a purchase, and their expectations of retailers are higher than before. They're looking for an informative, customized experience.”[1]

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Topics: Retail

Omnichannel Retail Satisfies Shoppers (and Makes You Money)

Posted by Jeff Green

11/17/2016

I recently bought a new coat. Not being much of a shopper, I gave the task to my wonderful wife. As it turns out, letting her pick out a coat for me wasn’t really practical. Choosing style and appearance, yes (she has great taste). Selecting fit and feel, not so much.

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Topics: Retail

How to Improve Healthcare with Patient Journey Data

Posted by Sven-Olof Husmark

11/10/2016

84% of hospital leaders rank patient experience as a top priority. Not only does the level of patient experience indicate how well care providers are performing their jobs, it impacts patient retention, competitiveness with other providers, compliance, reimbursement rates, and more.

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Topics: Healthcare

How to Make Your Customers Want to Play the Waiting Game

Posted by Ellen Hartelius

11/3/2016

Think of the last time you…

•  Went to the store
•  Renewed a license
•  Visited the doctor
•  Stopped at the bank...

Each errand had its own specific purpose. But we would venture to say that all had one thing in common – it required that you wait, likely in a checkout line or for a service provider. For customers, this wait time can be a test of patience or it can be used productively. More often than not, today’s customers are finding ways to fill that time with something housed on their mobile phone.

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Topics: MyFunWait